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'Kickstart'

If you're relatively new to eCommerce, or you've dipped a toe in the waters and would like to ramp up your knowledge and skills, then Kickstart is for you

Kickstart Digital Marketing & eCommerce training is the perfect all-rounder foundation course, preparing Retailers for all aspects of running their Online business - from brand strategies and identifying the Customer, to Digital Marketing channel management and performance analysis. There's a lot of noise in the digital world, and we're passionate about helping Retailers focus their energies -and often limited resources - on the right opportunities. 

This course also provides tips, tools and templates that attendees can take away and apply to their business for maximum results. 

What Will the Course Cover?

Digital Strategy:

  • Creating Your Strategy
  • Understanding Your Customer
  • Managing Your Site
  • The Digital Marketing ‘Wheel’

Digital Marketing Channels:

  • Paid & Organic Search
  • Paid & Organic Social Media
  • Content Marketing & Influencers
  • Email Marketing
  • SMS Marketing
  • Live Chat
  • AB Commerce Promotions

Analytics & Reporting:

  • Sales Reporting
  • AB Commerce Analytics
  • Google Analytics
  • Digital Marketing Attribution

Further Information

Cost: €2,950 + VAT

4 x Half Day Training Blocks

For further information or to book a place on this course, please email Breige Grogan - bgrogan@magico.com 

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